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Go-To-Market & Expansion Strategy

Turn strategy into revenue across new markets and offerings. Example: Delivered £15M+ ARR pipeline through partner-led GTM across EMEA and APAC.

A GTM plan is only valuable if it converts into pipeline and revenue.

I design and execute GTM models that work in the real world.

What I do

  • Define target segments, routes to market and partner strategy

  • Build messaging and positioning that resonates with enterprise buyers

  • Launch into new regions, sectors or service lines

  • Align sales, partners and marketing around execution

Outcome

  • Faster market traction

  • Scalable pipeline generation

  • Repeatable revenue models

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